Common WordPress Website Design Mistakes to Avoid


8 min read


29th February, 2024


Let’s look at some typical web design errors you should steer clear of while building a WordPress website. Errors in UX design might prevent you from establishing an online identity and growing a profitable company. For this reason, it’s critical to remember a few things. Below, let’s examine these components.

Why Is Website Design Important to Consider?

Giving your website design a lot of attention is essential to delivering a satisfying user experience, building a solid brand identity, increasing conversions, enhancing search engine visibility, and obtaining a competitive edge in the digital market. It’s an investment that will pay off in the long run and help your internet presence succeed. Here are a few compelling reasons to look:

To Improve The User Experience (UX)

A well-designed website improves the user experience in general by making it simpler for users to browse, locate content, and achieve their objectives. A satisfying user experience (UX) entices visitors to remain longer, explore more, and boosts the possibility of conversions—like buying something or filling out a form.

1. Web Design Guidelines You Should Always Follow

When we don’t adhere to design principles, mistakes occur. However, what are the fundamental ideas behind web design? Contrast, repetition, alignment, and closeness are the four fundamental characteristics of effective web design. These are present in every design. Let us quickly examine them:

  • Contrast
    • When a design combines multiple elements (such as font, color, size, shape, and thickness), the goal is to make each one stand out. The contrast or difference piques people’s curiosity and draws them in (right). For this reason, contrast is often considered the most important design principle.
  • Repetition
    • Repetition is a tool that designers can use to establish relationships, create organization, and strengthen harmony. This theme with an Asian influence demonstrates how various elements can be used, including fonts, sizes, forms, colors, textures, line thicknesses, graphic ideas, and spatial interactions.
  • Alignment
    • Skilled designers never put objects in an arbitrary order. Each part ought to be connected to the others in some way. Alignment creates a polished, tidy appearance. On rare occasions, it might also suggest an informational hierarchy. Similar to the bottom row of windows, misaligned items can be shocking.
  • Proximity
    • Items become one visual entity rather than multiple distinct entities when they are grouped or placed close to one another. Proximity provides people with a clear structure, eliminates clutter, and helps organize information. As an illustration, rather than seeing a collection of random shapes while viewing a photo of a stained-glass window, you will see a series of concentric circles.

2. Ignoring Mobile Responsiveness

Ignoring mobile responsiveness is one of the most detrimental mistakes you can make when designing a WordPress website. With the increasing number of users accessing the internet through mobile devices, a website that doesn’t adapt to different screen sizes and resolutions will inevitably alienate a significant portion of its potential audience. Not only does it lead to a poor user experience, but it can also harm your site’s search engine rankings, as search engines like Google prioritize mobile-friendly websites in their results. Therefore, ensuring that your WordPress site is optimized for mobile devices is essential for its success and relevance in today’s digital landscape.

3. Poor Navigation

Providing a great user experience requires easy navigation. To aid users in finding the information they need fast, make sure the navigation menus on your WordPress website are understandable and logically organized.

Poor navigation can be a significant hindrance to the user experience on a WordPress website. When visitors struggle to find what they’re looking for due to unclear or confusing navigation menus, they’re more likely to leave the site in frustration. To avoid this mistake, ensure that your WordPress site has a clear and intuitive navigation structure, with well-organized menus that guide users to the information they need quickly and easily. By prioritizing user-friendly navigation, you can enhance the usability of your website and keep visitors engaged for longer periods.

4. Poor Use Of The Call To Action (CTA)

Not having a call to action that is obvious is another common error in website design. Websites bear similarities to marketing and sales funnels. The visitor to your website progresses through the funnel, passing from the prospect to the converted client stages. If the right areas don’t have a clear “call to action,” many hot prospects might not convert. Using too many CTAs may lead to irritable prospects.

5. Too Much Or Too Little Spacing

We frequently encounter overly cluttered websites, which makes it very challenging to concentrate on any one piece of information, much less the most crucial one. Some websites make the mistake of cramming content into every available space, whether it be walls of photographs or an overabundance of text. One of the most frequent bad website design mistakes that cause consumers to return to search results is overcrowding. If your website has too many elements, consumers will leave the page before learning about your company.

6. Using Too Many Fonts

Typography can affect how quickly and comfortably a website visitor consumes written content. Selecting the incorrect typefaces and font sizes is one of the many typical mistakes committed by web designers. When viewing difficult-to-read text on a website, visitors get disinterested.

The ease of use and speed at which a website user can read textual content can be influenced by typography. One of the many common mistakes made by web designers is choosing the wrong fonts and typefaces. When reading text on a website that is difficult to read, users become disinterested.

7. Ignoring Accessibility

Making sure that your WordPress website is usable by everyone, including people with impairments, is crucial. Make your website keyboard-friendly, use alternate language for photos, and use themes and plugins that are accessible.

8. Not Testing Across Different Browsers and Devices

Your WordPress website could behave and appear differently on different devices and browsers. To guarantee a consistent user experience for every user, test your website frequently on various browsers, screen sizes, and devices.